If you’ve ever said, “Ugh, I don’t want to make just a plain-jane eBook!”
or, “eBook, SchmeeBook! That’s so freaking boring!”…
If you’re aching for a way to create a list-building gift that gets your clients opting in, reading your message, talking about you and buying your stuff…
Then this brand new short course from BrandStyle Design is for you!
Go Viral! iBook Lab:
to make a free gift that people will love, learn lots from + pass along (wildly!)
Dear online entrepreneur,
I have a question for you: would you rather do things the “old way” (that’s not exactly working so well anymore) or try getting out there in a fresh new way that’s grabbing all sorts of attention and going viral?
Plain old PDF eBooks are a relic of the past.
The old way of doing eBooks as your free gift, where you just typed up any old Microsoft Word document, made it into a PDF and then slapped it up on your website – isn’t really working. I’ve tested this myself and with my clients and both opt-in rates and response rates are down from what they used to be with regular PDF eBooks.
The reason why is simple: your clients/ subscribers/ tribe/ people have gotten more sophisticated, and they’ve realized that a regular ebook just isn’t very cool or interesting anymore.
What good is that fantastic free report-gift you worked so hard to write, if no one ever opens it up and reads it?
The eBooks of the future are iBooks. They:
- Have a very real potential to go viral because they’re unique, interesting and exciting and people want to share them
- Cut through the same old, same old noise out there and stand out from the crowd of plain-jane eBooks
- Engage readers with your content so they will not only read your iBook, but they’ll learn from it and see results
- Appeal to all the different learning styles to get your message across to a wider audience
- Grab attention and get people talking about you and your gift
- Increase opt-ins and subscribes that build your list
- Impress people you never thought you’d be able to reach
- Allow you to distribute your free gift in the iTunes Bookstore so you expand your reach.
What if you could easily and quickly learn how to create your own Interactive eBook?
This course is about the newest, hottest, most cutting-edge way of doing free gifts, reports and iBooks and that’s out there right now.
In it, I’ll teach you how I’ve used this brand-new technology to breathe life into my free report…. and how you can do the same before anyone else out there has a chance to!
You’ll be able to take the initiative and really stand out from the noise and the “blah” out there in ways that weren’t even possible until a month ago. And reap the benefits of being there FIRST.
I love to skate the cutting-edge of technology and bring back the things that really do work, which is why I’m so excited to bring you this new short course that’s beginning very soon.
Here’s my story:
I’m Erin Ferree… brand designer by day, and a cutting-edge experimenter by night. I use my own business as a lab for testing out, playing with and developing new, intriguing ways to use technology to get my message out.
When I find new technologies out there on the edge that are awesome, easy, and work, I love to bring them back to my clients so that they can play with them too!
How did I encounter this “Go Viral! iBook Lab” stuff?
About a month ago, I struck innovation gold by discovering a new way to make an eBook that’s more than just a PDF. One that’s truly interactive – where you can embed videos, slide shows, image galleries and more to make a richer, more engaging experience for your readers. And, one where it’s easy to add a lot of beauty to your book design so it’s a visually rich, stunning experience.
I created my very first interactive eBook in a weekend. It was published in the iTunes Bookstore a few days later (which, by the way, lets her call myself a “published author” now… very exciting!)… and stood back and watched things take off.
Since I published this iBook:
- Opt-ins for my free gift have been up over 900%
- Comments and compliments on the book have been rolling in from all over the world (which means people are really reading it for a change!)
- Requests for my services increased over 30% in the first month
- And some very interesting people have been calling, impressed by the book
By my definition, that’s an eBook that’s working!
Interactive eBooks are a brand-new technology that allows us to really connect with our readers on a deeper level. Plus, they’re very awesome.
With this new technology, you can create fun additions to your iBook that allow you to communicate with all the different learning styles – visual, aural, read/write, and kinesthetic. To really reach out and speak to all kinds of clients and subscribers in one simple format, with so much more depth than ever before.
It’s perhaps easier to show, not tell, you how this connection can happen in a much more interesting and engaging fashion than ever before. Just click the video below for a tour.
Doesn’t that look cool?
It takes your content beyond just the written word – and lets you integrate video, slide decks, image galleries, and even audio files and more.
This means you can use a buffet of all of the teaching styles, to reach every single person out there that you’re meant to reach.
And, that you can lean into your most-comfortable teaching style – whether that’s writing, speaking, on-video, drawing or even through Powerpoint – and take all sorts of advantage of what you’re best at and showcase it.
I’ll leave you with just a few opening questions here…
How could you easily extend your thought leadership to enjoy this new technology?
To use learning modalities that you perhaps haven’t explored before?
Or, even, just look through what you’ve already created, for materials that you can flow into this format without any fuss?
I simply looked into my archives and pulled text, photos, videos, image galleries and PowerPoint decks that were nearly ready-to-go for this new format. What do you already have that’s ready to be expressed in this new way? I’m guessing that you’re more ready than you know!
When you attend “Go Viral! Interactive eBook Lab”, you’ll learn how to to make a free gift that people will love, learn lots from + pass along (wildly!)
I’m here to make it easy to get people reading and buzzing about your book, and show you how to make it simple and fun.
There are two options to create your interactive eBook:
Your ‘Go Viral! Interactive eBook Lab’ Course
You have a Mac and you’re ready to create your interactive eBook! You’ll be able to use one of the standard templates included with the course.
Your ‘Go Viral! Interactive eBook Lab‘ Course plus custom design!
Start your book with everything that’s gorgeous and unique about your brand. I’ll design a look for your book to coordinate with and extend your brand. (bonus: you get an free pass on all the homework for Module #1… priceless!)
With 5 Powerful Video Modules that walk you, step-by-step through designing and putting together your very own interactive ebook.
I’ll share the secret designer tricks-of-the-trade that you should do before you even type in your title, to make sure creating your interactive eBook is a smooth and simple process.
There are three types of content in your interactive eBook: text, images and interactive! In this module, we’ll talk about how to make your book really easy to read, fun to play with and learn from, plus how to make it look beautiful. Plus, you’ll learn how to use the interactive modules that showcase your business best.
It may be a free interactive eBook, but it’s mission is to make you money… and the last pages are critical to making that happen. I’ll show you how to create a powerful back page that gets people to follow up with you.
These make all the difference between a gorgeous and compelling eBook and a blah and boring one. Find out what they are and how you can tie your free gift up in the perfect bow to make it that much more special than the rest.
You’ll want to publish your interactive eBook in the iTunes Bookstore and as a PDF to reach as many people as possible, far and wide, on all sorts of platforms. And, there are a few “insider secrets” to getting your book published in the iTunes store that you’ll want to know.
These Are Video Modules, So You Can Peek Over My Shoulder and See Just What I’m Doing In The Software
Each of these “how-to” modules will be recorded in bite-sized chunks and presented via video so you can watch exactly what I’m doing in the software at all times as I put together my next interactive eBook.
I’m doing it this way so you’ll be able to easily follow along, see exactly which buttons to push, watch my eBook come together, and find “where’s that one piece that I need to watch – or re-watch – RIGHT NOW” quick and easy.
Of course, there are some very hot bonuses:
“Let’s Go Viral” strategy class, where we’ll talk more in detail about your Go-Viral strategy.
I’ll talk more about this trend, some do’s and don’ts, and how to use this interactive ebook technology in your business to really get the most out of everything you’re doing with your free gift. Discover how this fits into your marketing mix, exactly how to use it to grow your list and more.
The Design-Your-Book Facebook Group - ask anything you want here!
If you get stuck, or have questions while you’re designing your interactive eBook, I’m in the Facebook Group and ready to help. Opinions, how-tos, design critiques – it’s all fair game here.
2 Gorgeous Design Templates that are ready for you to flow your text into. If you’re not ready to invest in a custom design, you’ll be ready to go with one of these ready-made templates.
They’re pretty, and they’re all ready for you to change the colors on to match your brand (and there are complete tutorials on how you can do that, even!)
“How to get great stock photos that don’t cost a freaking ton” guide so you can easily find photos that will work for your book. Photos that help your text come to life, make your book more beautiful, and help you connect to your readers by showing what you’re saying.
You can use these tips for photos for your book, your blog, Facebook, programs and more.
Prerequisite: You’ve got to have a Mac (or know someone who does)
As of this moment, the software we’ll be using in class is only available on Macs. If yon’t have a Mac, but want an interactive eBook? I have some ideas for you. You could partner with a colleague, VA or really any other Mac user for this course. There are even free partner seats available for the first few who sign up. Or, if you don’t want to hassle with that, I’ve also got some done-for-you slots available starting in July that we could discuss.
When you purchase the Go Viral! Interactive eBook Lab, You’ll Get Full Access to the Modules, So You Can Design Your iBook At Your Pace
Whether you want to get it done in a couple of days, a couple of weeks or over a couple of months – you’ll have all the resources at your fingertips to get it done, your way. I’m not holding anything back.
Please note: This is a semi-beta course, only taught once before.
This content is absolutely the freshest you will find in this arena. The Apple technology for creating these interactive books has only been available for a couple of months.
We’re all exploring some brave new territory with this course, and you’ll be among the first to use this technology in a business format.
Because it is so new, the price for this course has been adjusted to give you a major credit for your bravery. I want to encourage you to push that edge and to create your interactive eBook while it’s still a fresh technology with that “cool factor” that’s so important to getting it talked about so the word spreads itself…
This is the “going-first” advantage. You’ll never get the opportunity to go first with this technology again. The first entrepreneurs who sign up for this course will have that unique, distinct and especially delicious advantage over their peers.
Your interactive ebook will be totally fresh and new. It will have that “have you SEEN this” factor that gets the word spread and attracts attention like nothing else can.
Nor will you ever find it to be as affordable as it is in this moment. The pricing listed below is special, go-first pricing because I recognize how bold you have to be to go first.
The best way to build your list is with a useful, cutting-edge gift that your clients are anxious to get and want to talk about.
I’m so thrilled to share this information with you and ask you to consider it seriously. If you’re going to leap on this new list-building opportunity and lead the way… wouldn’t you like to do it with the teacher who went first and has proven that it works?
One final underlining… and this one’s a biggie, so that’s why I’m highlighting it twice. This course is currently only available to Mac users. The software I’ll be showing you how to use is only available for Macs at this time.
Don’t have a Mac, but want an interactive eBook? I have some ideas for you. You could partner with a colleague, VA or really any other Mac user for this course. There are even free partner seats available for the first few who sign up. Or, if you don’t want to hassle with that, I’ve also got some done-for-you slots available starting in May that we could discuss.
I can’t wait to see your interactive eBook come to life in this course, get published and go viral!
Branding Genius + Future-Adventurer
PS. The time for the interactive eBook is upon us. And, now is the perfect time to jump on this cutting-edge, brand-newness before anyone else. Please don’t put this on your to-do list where it can go stale and where you’ll lose the advantage you’ve got now of innovating on this front before anyone else. Join us for this adventure now!
PPS. If you’ve got questions, check out the FAQ page to see if yours is answered there.